Brooke Johnson's Art

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Pure Life

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Pure Life

A satirical improvisation on the Nestlé Water Company's practices. The Swiss company had been drawing water from wells in Ontario to fill their "Pure Life" 500ml single use plastic bottles, paying $3.75 to the Ontario Government per million litres extracted (which was raised, after protest, to $500 per million litres). Nestlé extracted water from First Nations' land without paying ANY compensation. And then, Nestle became Blue Triton, and boy, it's hard to follow who holds rights or makes profits on whose land for what anymore.

“These renewed permits grant Triton enough groundwater to fill 14 billion more plastic bottles...Laid end to end, those bottles would stretch 5.6 million kilometres – enough to circle the globe 70 times.” (Stats from the Council of Canadians, 2021)

Medium:

Found objects mixed media